The class-action lawsuit against Dannon alleging false advertising of their Activia and DanActive products has finally been settled. As you may recall (but probably don’t), the suit was filed back in January 2008, and accused the company of advertising yogurt-induced health benefits that may or may not actually exist.
As part of the settlement, the company agreed to make changes to the labeling and advertising of Activia and DanActive by increasing the visibility of the scientific…